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About Us

Aertsen stands as one of the most trusted Home-Interior brands in India that offers a one-stop solution for all your home interior needs. Be it a hassle free Kitchen, a trendy Wardrobe, or a swanky Bar, from Curtains to Home-Automation and from lighting to painting, Aertsen has got it all under one roof. Aertsen takes pride in its streamlined process from design to production and from delivery to installation, leveraging the latest advancements in IT and automation technologies, bringing world class craftsmanship to every home at an affordable price, whilst maintaining utmost transparency.

How We Began

What started as a small-time furniture importing business based out of Vijayawada in 2014, lead the path to explore the furniture domain at a global level. Fascinated by the design language, build quality and craftsmanship of a reputed European kitchen brand from Netherlands, Europe, in 2018, Mr. Manidhar A. teamed up with Mr. Vinay A. and acquired master franchise rights to bring these luxury European kitchens and wardrobes to the homes of A.P and Telangana. With the experience and acquired knowledge in modular furniture, and with the addition of Mr. Suresh N. to the team, In July 2020, an idea for a home-grown Home-Interior brand was born establishing Aertsen to offer a wide range of modular furniture along with custom design solutions at an affordable price while maintaining the European standards.

Our Vision

Homes that are designed professionally establish a framework for an organized way of living, improving and enhancing the quality of life in the urban jungles. Our team at Aertsen envisioned to create a home-grown Interior brand that makes this dream accessible to everyone while creating employment opportunities and empowering skilled workforce of today's India in the Design Industry.

Our Mission

Aertsen is a pioneer in the Home Interior market, delivering quality with consistency in its products and services while working on new product road-maps to bring cutting edge advancements in modular technology to the Interior domain. We continue to learn and re-invent ourselves until Aertsen becomes India's most sought-after Home-Interior brand.

Meet the team

Manidhar Anumula

Founder and CEO

An over-achiever with a strong vision. Coming from a family background in the ceramic business, Manidhar went on to have over five successful start-ups, all ranging from tech, hospitality, manufacturing and sourcing industries, taking a leap into the home-interior market. His hunger for solving complex problems and his self-starter attitude leads Aertsen to thrive for innovation and success. Under his leadership Aertsen has become a concrete player in the home-interior market setting new standards in design industry.

Vinay Addagiri

Co-founder & COO

A passionate leader with an eye for business. Coming from generations of family background in Iron & Steel business and a degree in mechanical engineering, Vinay went on to serve as a design engineer in a state owned Navaratna company. His keen passion and interest in business led to the exploration for new opportunities in the home-interior market. His eye-for-detail and commitment towards customer-success led to the development of our robust operational procedure that always ensure a positive Net-Promoter-Score for Aertsen.

Suresh Nagala

Vice President & CMO

An accomplished Architect, a business Rain-maker and an awardee for Excellence in Design & Entrepreneurship, Suresh Nagala started his professional journey in Delhi and went on to become the youngest business Manager at one of the top Interior brands in India. His knack for technology combined with business acumen and diverse experience in developing business roadmaps, go-to-market strategies and team building, has enabled Aertsen to establish as a pioneer in home-interior market and scale rapidly.

Our Promises

  • Maintain the Highest standards of Design excellence.
  • Offer Best-in-Class Customer experience.
  • Transparent Pricing and Quality craftsmanship.
  • Be Earth-friendly and contribute to shaping the future.

Our Factory

01

Detailed
Craftsmanship

All our professionals are trained and certified to achieve perfection from design to execution. With our Manufacturing Unit we go the extra mile to deliver everything as you need.

02

Design
Driven

We believe in aesthetics that reflect your personality. Our designers will be keen to make sure no stone is unturned to make your lifestyle experience perfect.

03

Affordable
Luxury

With our wide range of series offered,we ensure quality throughout, giving you the freedom of choosing exactly what meets your needs.

Our Journey

November 2019

Nirmaan group was established.

July 2020

Aertsen started as a bootstrap under Nirmaan group.

September 2020

Chryso, Jade, Brilliant, Coral and Sapphire products were launched under the Hi-Living Series.

October 2020

Aertsen launched its first Experience centre in Hyderabad.

November 2020

Aertsen grew to a team of 20 employees and delivered its 1st project.

Feb 2021

Aertsen started operations in the cities of Vijayawada and Guntur.

May 2021

Aertsen Delivered its 25th Project and its team grew to 35 employees

June 2021

Aertsen expanded its offerings into economy range by launching Easy Care series.

September 2021

Aertsen Launched its own manufacturing facility in Hyderabad.

December 2021

Aertsen Delivered its 75th Project and its team grew to 60+ employees.

June 2022

- Aertsen is currently operating in 7+ cities in Andhra Pradesh and Telangana States with a team of 100+ employees and has delivered more than 100 happy homes.

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